George
George
George
Chang
Chang
Chang
Design
Design
Design
Designing digital products since 2011
Designing digital products since 2011
Designing digital products since 2011
Product
/
UIUX
/
Brand Design
Currently
3 ongoing projects
Open to new projects
Location
New York
Currently
3 ongoing projects
Open to new projects
Location
New York
Featured Projects
Featured Projects
Featured Projects
In Varied Teams
In Varied Teams
In Varied Teams
Projects from Startups
Projects from Startups
Projects from Startups
Constrained time & Resources
Constrained time & Resources
Constrained time & Resources
Creative Prototyping & Research
Creative Prototyping & Research
Creative Prototyping & Research
AI tooling to max output
AI tooling to max output
AI tooling to max output
Projects from
Big Tech
Projects from Big Tech
Projects from Big Tech
Scaled teams & Varied stakeholders
Scaled teams & Varied stakeholders
Scaled teams & Varied stakeholders
Cross-functional influence
Cross-functional influence
Cross-functional influence
Process development
Process development
Process development
Design sprint management
Design sprint management
Design sprint management
From
From
From
Previous Teams
Previous Teams
Previous Teams
George’s easily one of the most collaborative and effective product designers I’ve worked with. His impact went far beyond product. George brought positive energy to everything he touched—leading company-wide alignment sessions, facilitating feedback meetings, and helping shape a warm, cohesive culture. He balanced that positivity with a strong sense of purpose. Though incredibly skilled at navigating conflict, he also stood firmly behind his ideas, always backing them with clear reasoning and strong design logic.
Juan Ignacio Sanchez Lara
Head of Engineering
George is an incredibly thorough and thoughtful designer, PM, and human. He was always ready to lend a hand, and always stepped up to do more than what was asked of him. When he saw a need for more marketing assets and social media management, he jumped in headfirst and led Cavela's strategy on that front. When there was a need for physical product designs and artwork, he was always excited and ready with a "yes and" mentality. From redesigning and implementing Cavela's landing page on Framer (including a Zapier integration for a waitlist), to extremely high fidelity prototypes in Figma, and user interviews - George did it all with grace, empathy, and excellence. I am honored to have had the chance to work alongside him, and would be delighted to work with him again if the opportunity arose.
Abraham Quintero
Sr. Software Engineer
George’s easily one of the most collaborative and effective product designers I’ve worked with. His impact went far beyond product. George brought positive energy to everything he touched—leading company-wide alignment sessions, facilitating feedback meetings, and helping shape a warm, cohesive culture. He balanced that positivity with a strong sense of purpose. Though incredibly skilled at navigating conflict, he also stood firmly behind his ideas, always backing them with clear reasoning and strong design logic.
Juan Ignacio Sanchez Lara
Head of Engineering
George is an incredibly thorough and thoughtful designer, PM, and human. He was always ready to lend a hand, and always stepped up to do more than what was asked of him. When he saw a need for more marketing assets and social media management, he jumped in headfirst and led Cavela's strategy on that front. When there was a need for physical product designs and artwork, he was always excited and ready with a "yes and" mentality. From redesigning and implementing Cavela's landing page on Framer (including a Zapier integration for a waitlist), to extremely high fidelity prototypes in Figma, and user interviews - George did it all with grace, empathy, and excellence. I am honored to have had the chance to work alongside him, and would be delighted to work with him again if the opportunity arose.
Abraham Quintero
Sr. Software Engineer
George’s easily one of the most collaborative and effective product designers I’ve worked with. His impact went far beyond product. George brought positive energy to everything he touched—leading company-wide alignment sessions, facilitating feedback meetings, and helping shape a warm, cohesive culture. He balanced that positivity with a strong sense of purpose. Though incredibly skilled at navigating conflict, he also stood firmly behind his ideas, always backing them with clear reasoning and strong design logic.
Juan Ignacio Sanchez Lara
Head of Engineering
George is an incredibly thorough and thoughtful designer, PM, and human. He was always ready to lend a hand, and always stepped up to do more than what was asked of him. When he saw a need for more marketing assets and social media management, he jumped in headfirst and led Cavela's strategy on that front. When there was a need for physical product designs and artwork, he was always excited and ready with a "yes and" mentality. From redesigning and implementing Cavela's landing page on Framer (including a Zapier integration for a waitlist), to extremely high fidelity prototypes in Figma, and user interviews - George did it all with grace, empathy, and excellence. I am honored to have had the chance to work alongside him, and would be delighted to work with him again if the opportunity arose.
Abraham Quintero
Sr. Software Engineer
George’s easily one of the most collaborative and effective product designers I’ve worked with. His impact went far beyond product. George brought positive energy to everything he touched—leading company-wide alignment sessions, facilitating feedback meetings, and helping shape a warm, cohesive culture. He balanced that positivity with a strong sense of purpose. Though incredibly skilled at navigating conflict, he also stood firmly behind his ideas, always backing them with clear reasoning and strong design logic.
Juan Ignacio Sanchez Lara
Head of Engineering
George is an incredibly thorough and thoughtful designer, PM, and human. He was always ready to lend a hand, and always stepped up to do more than what was asked of him. When he saw a need for more marketing assets and social media management, he jumped in headfirst and led Cavela's strategy on that front. When there was a need for physical product designs and artwork, he was always excited and ready with a "yes and" mentality. From redesigning and implementing Cavela's landing page on Framer (including a Zapier integration for a waitlist), to extremely high fidelity prototypes in Figma, and user interviews - George did it all with grace, empathy, and excellence. I am honored to have had the chance to work alongside him, and would be delighted to work with him again if the opportunity arose.
Abraham Quintero
Sr. Software Engineer
Work
History
Work History
Work History
What I’ve done in the last 13+ years.
Cavela
Founding Designer
2024 - 2025
/
Remote
Led design across product, brand, and marketing at an AI sourcing startup. Partnered with the CEO on product vision, roadmap, and go-to-market. Owned end-to-end UX, built the design system, and led user testing. Drove strategic design decisions in leadership, led hiring, and established critique culture.
Cavela
Founding Designer
2024 - 2025
/
Remote
Led design across product, brand, and marketing at an AI sourcing startup. Partnered with the CEO on product vision, roadmap, and go-to-market. Owned end-to-end UX, built the design system, and led user testing. Drove strategic design decisions in leadership, led hiring, and established critique culture.
Cavela
Founding Designer
2024 - 2025
/
Remote
Led design across product, brand, and marketing at an AI sourcing startup. Partnered with the CEO on product vision, roadmap, and go-to-market. Owned end-to-end UX, built the design system, and led user testing. Drove strategic design decisions in leadership, led hiring, and established critique culture.
Noba
Principle Designer
2022 - 2023
/
Remote
Built 0→1 B2B/B2C product experiences in crypto infrastructure. Defined fast iteration workflows and design processes. Led UX strategy, validated product-market fit, and aligned cross-functional teams around priorities and execution.
Noba
Principle Designer
2022 - 2023
/
Remote
Built 0→1 B2B/B2C product experiences in crypto infrastructure. Defined fast iteration workflows and design processes. Led UX strategy, validated product-market fit, and aligned cross-functional teams around priorities and execution.
Noba
Principle Designer
2022 - 2023
/
Remote
Built 0→1 B2B/B2C product experiences in crypto infrastructure. Defined fast iteration workflows and design processes. Led UX strategy, validated product-market fit, and aligned cross-functional teams around priorities and execution.
Driveway
Principle Designer
2022
/
New York
Redesigned the core product through UX audits, prototyping, and research-led pivots. Shaped MVPs with product leadership, improved design/dev collaboration, and elevated design quality across product and marketing.
Driveway
Principle Designer
2022
/
New York
Redesigned the core product through UX audits, prototyping, and research-led pivots. Shaped MVPs with product leadership, improved design/dev collaboration, and elevated design quality across product and marketing.
Driveway
Principle Designer
2022
/
New York
Redesigned the core product through UX audits, prototyping, and research-led pivots. Shaped MVPs with product leadership, improved design/dev collaboration, and elevated design quality across product and marketing.
Senior UX Designer
2020 - 2021
/
Remote
Shaped early-stage concepts in Search and Creator Monetization. Led journey mapping, prototyping, and design alignment across platforms. Brought systems thinking to scale, and mentored junior designers.
Senior UX Designer
2020 - 2021
/
Remote
Shaped early-stage concepts in Search and Creator Monetization. Led journey mapping, prototyping, and design alignment across platforms. Brought systems thinking to scale, and mentored junior designers.
Senior UX Designer
2020 - 2021
/
Remote
Shaped early-stage concepts in Search and Creator Monetization. Led journey mapping, prototyping, and design alignment across platforms. Brought systems thinking to scale, and mentored junior designers.
Amazon
UX Design Lead
2016 - 2020
/
New Jersey
Led UX for Audible Enterprise, player, and marketplace across platforms. Created scalable flows and design systems, partnered with engineering on delivery, and influenced roadmap planning through cross-functional leadership.
Amazon
UX Design Lead
2016 - 2020
/
New Jersey
Led UX for Audible Enterprise, player, and marketplace across platforms. Created scalable flows and design systems, partnered with engineering on delivery, and influenced roadmap planning through cross-functional leadership.
Amazon
UX Design Lead
2016 - 2020
/
New Jersey
Led UX for Audible Enterprise, player, and marketplace across platforms. Created scalable flows and design systems, partnered with engineering on delivery, and influenced roadmap planning through cross-functional leadership.
CheapOair
UX Design Lead
2015 - 2016
/
New York
Designed and optimized booking flows and travel interfaces across desktop and mobile. Contributed to design system foundations and collaborated with product and dev teams to improve usability, conversion, and visual consistency at scale.
CheapOair
UX Design Lead
2015 - 2016
/
New York
Designed and optimized booking flows and travel interfaces across desktop and mobile. Contributed to design system foundations and collaborated with product and dev teams to improve usability, conversion, and visual consistency at scale.
CheapOair
UX Design Lead
2015 - 2016
/
New York
Designed and optimized booking flows and travel interfaces across desktop and mobile. Contributed to design system foundations and collaborated with product and dev teams to improve usability, conversion, and visual consistency at scale.
I'd love to collaborate.
I'd love to collaborate.
I'd love to collaborate.
Hit me up!
Hit me up!
Hit me up!
Contact Me
Currently
3 ongoing projects
Open to new projects
Location
New York